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A Front-end engineers’ 5-step guide to SEO — Search Engine Optimization & Ranking
As a software engineer, I rarely worried about marketing— thing of the past.
In the digital and direct-to-consumer product engineering world, understanding the basics of Marketing Technology is arguably the most essential skill set you need, especially as a front-end engineer, even more, important than your ability to build great software!
Because someone needs to find you first before they can assess the benefits of your service or product and your great software skills.
Just because you built a website, no one is going to show up. Nobody cares.
Once you build the website or your app, you will be asked to make it visible on Page 1 of the google (or bing) search engine!
0.78% of people will click on the 2nd page of google search results! For other doom and gloom statistics, please review these numbers. So, your objective of getting onto the first page of Google or Bing search results is almost 0.
So, you might ask, why the hell do I need to read this article :)
There are several things that are a lot more important to a search user (your prospective customer) than a high-level search (no one is going to…
